Frankly, I think it is a brilliant and quite pithy ad. The ad obviously represents Mexico before the Mexican/American war of 1846 and if you are Mexican, it would be a quite symbolic ad full of Mexican pride. That's it. nothing more. Just an ad to sell Vodka, yet us "boycott loving" Americans had to get in on the act and complain.
Let me make it clear. I am a proud, proud, proud, American. I love my country with all of her faults and quirks. I also have personally boycotted certain companies that affiliate with organizations I abhor. But to boycott a particular brand of vodka because a Mexican ad, portrayed Mexican pride and history? Give me a break.
Absolut's blog site has received more than a thousand comments since the ad campaign was launched a few weeks ago, with many calling for boycotts of the Swedish company.
"I have poured the remainder of my Absolut bottles down the sink," says one blogger.
I have a 13 year old bottle of vodka we bought on our honeymoon which is more than 3/4 full, since we are not big drinkers. Maybe I will send it to the poor blogger who was forced to poor their Absolut down the drain. I better check and see what the brand is first however.
Good grief. It makes me want to go and buy a bottle of Absolut, just out of principle, but it would probably just languish in the pantry for another 13 years.